Regular Website Updates and Maintenance

Regular Website Updates and Maintenance

Websites need to be updated regularly in order to perform well and be effective for your business. An out of date website will not provide the information your visitors need, and if your website remains stagnant for a period of time it will start to be ignored by the search engines that send the visitors.

Keep it simple with a maintenance package from Gillespies

Not only do most business owners struggle to find the time to upkeep their website, they also struggle to think of and write the content required. This is a common problem but one that has to be overcome if your website is to thrive and put new business your way.

A maintenance package can take care of this problem and leave you to focus on other key areas of your business. My aim is to always make it as simple as possible for my clients by taking the strain, while communicating frequently to make sure they are always in the loop.

A standard maintenance package includes monitoring, analysis and updates. I will research your industry and competitors and regularly ask for news, case studies or promotions to add to the site. I am on hand to deal with any problems and will continually tweak content to make improvements where possible. Once my clients have been with me for a while, they realise they only have to send a quick email with a few details to have their website updated instantly and professionally.

You choose how much you want to invest in your website

I currently have clients who pay from £50 per month to £500 per month. The amount depends on the size of the website, the regularity of updates, and whether any additional services are required. Below are some sample packages to give an idea of what you can expect for your money:

£100 per month

  • Hosting and monitoring (where required)
  • Monthly analytics and reporting
  • 4 hours of updates or SEO
  • On-call by email, text or telephone (9am-7pm)

£300 per month

  • Hosting and monitoring (where required)
  • Monthly analytics and reporting
  • 1 day of updates or SEO
  • Management of Adwords Marketing Campaign
  • Graphics production for offline marketing
  • On-call by email, text or telephone (9am-7pm)

These packages are completely flexible to suit the requirements of each individual client, and I will often to do more than the allotted time where possible. Any unused time is rolled over to the next month so you are never wasting money.

If you're serious about your business website being effective, then you need to consider a maintenance package. If you have a sound business in the first place, a maintenance package will almost certainly pay for itself and more, so you really have nothing to lose, and with no contract in place you don't have to make a long-term commitment.

Call me to discuss the best solution for your business.