We have recently completed the initial phase of a website revamp for industry leading vehicle logistics business, Car Delivery Network.
The revamped website was required to replace an old site which had lost touch with the message trying to be conveyed to customers, and also to help position the company for a product launch in the US market. The new site has a very modern and professional feel, with plenty of scope for Car Delivery Network to get across their complex proposition whilst being easy to navigate.
With many different types of customers being targeted by the company, the website had to convey a variety of propositions and a wealth of information in a format that is easy to navigate. This has been achieved through an intuitive home page and strutured copy throughout.
Gillespie's provided a full copywriting service on this project, in addition to design and development, and will continue to work with Car Delivery Network throughout 2012, building in the huge amount of structured information required.